Destination Indigenous has officially launched DiscoverIndigenousTourism.ca, an online platform that brings together Indigenous job seekers and employers across Canada’s tourism industry. Destination Indigenous thanks Tourism HR Canada for making this new website possible.
The website will provide Indigenous job seekers with extensive job listings that are suitable for all levels of employment and cater to those who are new to the workforce, experienced professionals or individuals who are seeking a career change. Users can also explore the regularly updated database of job opportunities specifically within the tourism sector.
This platform is designed to be user-friendly and assist employers who want to work with Indigenous community members. It reduces the time spent on finding the right team member by identifying the ideal candidate for the role.
In 2019, the Indigenous tourism industry experienced rapid growth contributing an estimated $1.9 billion in revenue to Canada’s gross domestic product. During that time, it supported around 40,000 Indigenous tourism employees and 1,900 Indigenous-led businesses.
Indigenous-owned businesses in the industry faced a disproportionate impact due to the pandemic and this new platform will play a crucial role in addressing the labour crisis. Additionally, it will offer valuable support to individuals who are in search of employment within Canada’s Indigenous tourism sector through establishing connections with genuine and authentic opportunities.
“We’re thrilled to introduce DiscoverIndigenousTourism.ca as a powerful platform that will revolutionize the way we connect passionate Indigenous community members with Canada’s Indigenous tourism industry,” says ITAC President and CEO Keith Henry. “The website opens up many opportunities for all businesses across the tourism industry and paves the way to preserving Indigenous cultures, fostering economic growth and creating strong connections.”
The new platform and labour market video were showcased at the North American Indigenous Games (NAIG) opening ceremonies in Halifax, Nova Scotia, sparking excitement among attendees.
To explore the array of employment opportunities and a vast network of employers who are dedicated to offering a diverse array of Indigenous-owned offerings, please visit DiscoverIndigenousTourism.ca.
About Discover Indigenous Tourism
DiscoverIndigenousTourism.ca is a dedicated platform that connects passionate job seekers and employers within the Indigenous tourism industry. As one of the fastest-growing sectors in the country, Indigenous tourism offers a unique opportunity to explore and celebrate the rich cultures, traditions and landscapes of Canada’s Indigenous communities.
About Destination Indigenous
Destination Indigenous is for travellers seeking authentic Indigenous experiences in Canada. Launched in 2020 by the Indigenous Tourism Association of Canada (ITAC), Destination Indigenous markets the best Indigenous tourism experiences from coast to coast to coast. Destination Indigenous opens doors into the living cultures of Indigenous Peoples in Canada today through Indigenous nature and wildlife tours, cultural sharing, accommodation and relaxation, culinary experiences, shopping and more.
About the Indigenous Tourism Association of Canada
The Indigenous Tourism Association of Canada (ITAC) is a national non-profit Indigenous tourism industry organization established in 2015. ITAC is the lead organization tasked with growing and promoting the Indigenous tourism industry across the country. Inspired by a vision for a thriving Indigenous tourism economy sharing authentic, memorable and enriching experiences, ITAC develops relationships with groups and regions with similar mandates to enable collective support, product development, promotion and marketing of authentic Indigenous tourism businesses in a respectful protocol.
Further information
Jovily Martone